Surely, even the maker of Windows has a brighter future than cigarettes and sweetened fizzy water.

FORBES: Microsoft Isn't As Cool As Apple But It's A Good Buy

Coke's bosses now feel they are on the right track with its offering of fizzy drinks, vitamin water, juice, coffee and tea.

ECONOMIST: Cola wars, continued

The cardboard box from which the Jayalalitha-lookalike was doling out soft drink cans, dripped stickily onto my notebooks and elicited a quick apology -- repeated in the same vein when informing me that no, there were no bottles of potable water in lieu of the fizzy stuff.

CNN: From Our Correspondent: On a Magical Hill

Many frequent travellers swear by fruit flavoured tablets that act as fizzy cocktails of vitamins, herbs and minerals when the tablet is dissolved in water.

BBC: The flu is a frequent traveller

While the report makes a raft of recommendations, Prof Stephenson attacked sugary drinks for being "just water and sugar" and lambasted a culture where it was deemed acceptable to drink a litre of fizzy drink at the cinema.

BBC: Tax fizzy drinks and ban junk food ads, say doctors