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As with other exercise regimens, people tend to lose interest in workstation fitness products over time.
WSJ: Workstations to Help You Get Fit Have Risks Too
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The number of wearable fitness products has been growing at a fast pace, but an Apple offering would shake up the industry completely.
CNN: More than a watch: Apple's entry into wearable tech
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Health and fitness products are the next most popular.
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Bikes are booming today--industry sales in 2011 are up 37%. (Fitness products do well during bad economic times.) Driving the trend are two American companies, Trek Bicycle of Waterloo, Wis. and Sinyard's Specialized Bicycle Components.
FORBES: Hippie Capitalist: Specialized Bicycle's Mike Sinyard
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For example, this year we are seeing Ultra High-Definition televisions, digital health and fitness products, a variety of mobile-connected devices, and new in-car technologies from eight of the top 10 automotive makers.
FORBES: Ninja Innovation on Display at CES
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Leading the way is Nautilus, which is a fitness company that sells products under the following brands: Nautilus, Bowflex, Schwinn Fitness, Universal, CoreBody Reformer and Peak Fit System.
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After touring the show floor, Genachowski noted the "endless rows of innovative new products, " addressing fitness, education and healthcare, among other purposes.
ENGADGET: CES 2012 sets all-time records for attendance, exhibitors and claimed floor space
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With Crystal Light, Kraft seeded products and coupons on behalf of the brand inside packages of fitness equipment purchased from HSN.
FORBES: Kraft, HSN Tie The Knot In New Multi-Brand Partnership