Here they see Mexican conceptual artist Inaki Bonillas' wall of buzzing neon, situated a few steps away from a Jeff Koons work (three basketballs floating in a fish aquarium).
It provides pet-care advice, background on pet ownership, a fish-doctor service, a photo forum where customers admire one another's fish and aquarium setups and, of course, more pictures of Kenny the Fish--often shirtless and in goggles--communing with his merchandise.
Among the other applications of the same genetic technology, one has been on the market for several years: a beautiful ornamental aquarium fish called the Glofish, a zebra fish genetically altered to make it fluorescent.
The pet shop passed the fish on to Blue Reef Aquarium in Hastings.
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Before you know it, you are the main feature in an aquarium designed to entertain the fish.
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The development project, supported by South African billionaire Sol Kerzner, includes what is touted as the Middle East's largest water park and an aquarium of 65, 000 fish.
Two weeks ago, Safeway began training seafood-counter employees to answer customers' sustainability questions, and the company is designing signs based on the Monterey Bay Aquarium's Seafood Watch guide explaining which fish are best and why, says Phil Gibson, the chain's group director of seafood.
So far this is mostly equipment and supplies shipped overseas for fish fanciers and wholesalers, and Qian Hu has invested in aquarium-gear providers in the U.K. and India.
London Aquarium director Foster Archer said he expected the biologically inspired fish to be popular with visitors.
The Audubon Zoo is open on weekends, although the Audubon Aquarium of the Americas, which lost most of its fish after the storm knocked out power, won't reopen until summer.
Back on shore, the two-room Maria Mitchell Aquarium might be overlooked unless your kids are excited to see local fish and touch hermit crabs.
Late last year Whole Foods Market color coded all of its wild-caught fish to show consumers which are most sustainable, based on guidelines set by Monterey Bay Aquarium in California and New York's Blue Ocean Institute.
They worked with the aquarium's marine experts who offered advice about behavior and movement of a wide variety of fish species.
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