Or when Virgin Atlantic set a new standard in air travel, offering manicures, massages and limo rides to the airport for first-class passengers and giving economy travelers seat-back entertainment systems with a choice of movies and videogames.

FORBES: Red Baron

You can't beat the Trump-like amenities, either: things like car service to the airport for business and first-class passengers and free alcohol.

FORBES: Even during wartime, a Middle Eastern airline thrived.

He says CEOs, financiers and Hollywood types are among those who will pay for first class for the onboard experience and the privileges of airport services reserved for them.

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The premium-class daily service follows the first OpenSkies service which started between Orly airport in Paris and New York last month.

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