Along the way, we came across a couple of media firestorms--an idea that if women were unhappy, well, feminism was to blame.

FORBES: Magazine Article

So long after the social firestorms have faded away, the unanswered questions about the affected brands will lurk, subtly influencing stakeholder decisions as they await evident reactivation by the next crisis (or temper enthusiasm for a positive news bit).

FORBES: Social Media Are More Interested in Your Supply Chain Than Your Marketing

Since no dinosaur fossils have ever been found in sediments dating from after this point, conventional wisdom has it that the largest creatures ever to roam the earth must have been cut down in their prime - victims of an asteroid impact that sparked firestorms, acid rain and a nuclear winter that blotted out the sun.

BBC: Closing the 'three metre gap'