Finding the perfect customer segmentation wont get you any customers until you call the first one and sell the product to them.

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Finding out how business gets done is a first step to thinking more broadly about what you might be able to do.

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Of course, as you have undoubtedly heard before, identifying the problem is only the first step in finding solutions.

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Among investors these days, a fellow commodity bull is about as rare as finding a positive story in the media, especially when you look at the results of metals and natural resources during the first half of 2012.

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