More than 40 million Americans who work full-time are considered financially insecure.

FORBES: How Employers Can Run Predatory Lenders Out of Business (and Why They Should)

Our guess is that renters who would have previously applied to more expensive Class B properties are likely being financially conservative either because they are insecure about their employment or are newly re-employed and want to shore up their finances after some period of unemployment.

FORBES: Property Managers Cut Renters Slack But At What Price?