The research team has discovered that it is much harder for her to feed close to the surface - a possible clue to why her kind is dying out.

BBC: Sea lion test to probe declines

News Corp has already discovered that there is a limited appetite for a continuous feed of old Hollywood re-runs and Australian soaps.

ECONOMIST: Murdoch’s big birds | The

But the company has discovered that its algae can be processed into other useful things: feed for fish farms, protein powders for food supplements and omega-3 fatty acids used in a variety of supplements and pharma products.

FORBES: Names You Need To Know: Aurora Algae