Without a doubt, we were combating an apprehension from the establishment, a tech-fear of the unknown.
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Less tangibly, the attacks may have made voters cling to the familiar from fear of the unknown.
With the fear of the unknown or the unaccomplished also comes the reminder of what it is to be alive.
"It's the fear of the unknown, " Menard said, noting estimates that the water could rise 10 to 15 feet in spots.
The oldest and strongest emotion of mankind is fear, and the oldest and strongest kind of fear is fear of the unknown.
But fear of the unknown and resistance to change can be matched by a zen fatalism when it seems that nothing can be done about a situation.
And not just any fear, but fear of the unknown.
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"Faced with the fear of the unknown, investors both domestic and foreign are very cautious and preferring other markets where there is less risk, " said Andrew Sullivan of Kim Eng Securities in Hong Kong.
The irony, of course is that kids claim to want novelty, but the disparity between this desire and the reality of their fear of the unknown has all too often left food brands pulling overly innovative products off shelves.
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"The big barrier as far as bioenergy crops are concerned is a fear of the unknown in terms of soil carbon losses or gains - this is the gap we are trying to fill, " explained lead researcher Niall McNamara.
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The Fed will not do that for fear of unknown consequences, among them the response of Congress's newly empowered Republicans.
It often requires relocating, proving yourself on a new team and generally stepping outside of your comfort zone into the unknown which is a fear of most people.
And with all this great framework in place, the developers capitalize on that tension and on your fear by really embracing the title of their game: Enemy Unknown.
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Tourism experts are confident that travel will recover faster from the tsunami than from SARS. Fear of an unknown disease is far tougher to manage than a rare natural disaster, however horrific.
The real action now is in branded generics, which command a premium in many emerging markets due in part to the fear that unknown products might be fake or of dubious quality.
Justice John Paul Stevens added, I fear that the gun ban struck down today may well be the first of an unknown number of dominoes to be knocked off the table.
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