The comments sparked an angry response from fans on message boards and forums.
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Fans can now directly message customer service instead of posting a general message on the wall, and nearly all tools are designed to encourage feedback from fans in one way or another.
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And they in turn become raving fans and spread the message, and share it forward.
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Hidden inside the new Cyberpunk 2077 trailer is a secret message to fans.
This is a great opportunity for fans to send a message, also.
Gaga's latest tweet was a message to fans about her concert Monday night in Hollywood, California, while Bieber's was a plug for a recent Teen Vogue photo shoot.
And right before the ball dropped, he said, I'm going to say a message to fans: You guys out there - those players out there are working their butts off - and you sit there and boo them.
As Electronic Dance Music (EDM), continues to dominate concert lineups and award shows, Mixify is trying to translate the high quality audio and visuals of an EDM event to the Internet, by allowing artists to stream sets live and instant message with fans as they do so.
Huibers initially wanted to sail his ark to London for the Olympics to share his message with sports fans.
Nevertheless, snooker fans on the Five Live message boards were in little doubt about Ding's potential, both as a player and as a symbol of snooker's new generation.
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In a message to her fans, she said her ordeal had taught her the importance of early detection in fighting breast cancer and she urged other women to have mammograms.
"You have banded together like the sassy little honey badgers you are and made this possibility happen, " said Bell in her own online message, promising fans the "sleuthiest, snarkiest" movie possible.
In the meantime, however, the duo and their cast had a message to share with fans and future viewers alike.
During the Euro 2012 football games a group of Irish fans made a flag with a message for Angela Merkel.
Fans have waited decades for the message of Atlas Shrugged to reach an audience broader than those willing to tackle the 1, 200 page epic novel, and this film is primed to do just that.
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Braun also added a message to Bieber's fans, writing: "Looks like we get to stay the underdog a little longer".
While it is exciting to get your message out and engage your fans around the brand, the ability to listen and learn from your fans is equally important.
Gap posted a message on its Facebook page inviting fans to share their opinions and even submit their own logo.
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Tens of thousands of people in the bleachers and sometimes millions of TV fans have the opportunity to absorb an environmental message even as they munch on hot dogs.
And the more he needs a fine-tuned message, the more he has to control his fractious fans.
Mr Perlman posted a message to the service's users on the OnLive Fans community website to mark his departure.
Thank You For A Lifetime will be released on 8 September and a message on Sir Cliff's official website urged all fans to buy it.
Message boards on fan websites were flooded with comments from fans who complained about the abuse and aggression they experienced from West Ham fans sitting in a segregated area.
His indefinite suspension of Williams and separate suspensions and punishments levied on the Saints were meant to send a loud and clear message to the rest of the league as well as fans of the sport that the NFL takes this issue seriously.
But Lavigne reacted angrily to the claims in a message headed "to my dear media, friends, and fans".
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The result: In just 11 months, with a smallish staff and not much original content, Upworthy has built a sizable audience (8.7 million monthly unique visitors as of last November) for its socially progressive message, plus a Facebook following of more than 1 million fans.
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While many of these will be the old-fashioned text message, Forrester predicts that new message types that let people include images and sounds will also gather fans.
Supporters on message boards for both clubs condemned the group of supporters who were thought not to be regular fans of Saracens.
Conservatives who are fans of Paul Ryan should be happy that their man came across as intelligent, articulate, mature and on-message.
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