Ms Blears' article in the Observer raised eyebrows over her YouTube reference and also a comment that all ministers had "a collective responsibility for the government's lamentable failure to get our message across".

BBC: Brown back on web in voter appeal

"We pay people to communicate our message and clearly there was a failure in communication, " he said.

BBC: Norfolk

The American people sent a strong message that the Republican Congress was a failure -- that its leadership didn't address the issues they cared about.

CNN: Reaction pours in to Gingrich's decision

Republicans, including U.S. Treasury Secretary John W. Snow , are warning that a failure to extend the cuts will send the wrong message to the financial markets at a time when Hurricane Katrina is already weakening the economy.

FORBES: Magazine Article

According to this school of thought, it is not the message that is at fault, but the failure to communicate it effectively.

ECONOMIST: All too many don��t

Experience- based marketing only works when it is focused on the experience instead of the marketing message, which is a big difference between success and failure.

FORBES: Experience Based Marketing FTW

Failure to hold a country like Canada to a high standard sends the wrong message to these nations and others who have already shown a propensity towards flouting trade agreements.

FORBES: Well Crafted Trade Agreements Are An Economic Growth Lubricant

But Obama's failure to address the challenges posed by that nation and by others sends a chilling message to America's allies and friends.

FORBES: New Asia