Making tiny investments in early-stage firms has become something of a fad in Silicon Valley.
Oversized socks are more than just another fad in a land of quirky obsessions.
Milking is a video fad in which participants record themselves dumping containers of milk directly over their heads.
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They're a fad in the U.S., but their real mission is to serve as an affordable first computer for the masses in the developing world.
The big fad in television commercials these days is bathroom humor.
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Gastronomic gigantism may be a fad in Lebanon, where chefs recently baked a tray of kibbeh, a pie of minced meat and cracked wheat, at 20 square metres (215 square feet) a candidate for the Guinness Book of Records.
As the 3-D fad waned in 1960, producer Michael Todd Jr. tried to take the moviegoer into the fourth dimension.
The laser fad began in 1992with a laboratory accident in San Diego.
Clients frequently ask if this whole content thing is a fad, thanks in part to household names also making news out of it.
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After the fund turned in a 103% return in 1999 with the help of hot stocks like Qualcomm, fad-following investors crowded in the door.
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But then if you believe in this fad, you believe that a flood of profits is just around the corner at ThermoLase.
And there are signs the fad is reaching its limit in Sweden, where the company thinks it has installed machines in 21% of all households.
The eBook is another technological fad, which will shine in its time, worry the contrarians and the anxious among us, and may actually survive, but will never fully supplant the tactile experience of either the book or the bookstore that sells them.
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Designers at the company "approximate" styles of sneakers, sandals and loafers soon after they hit the street in New York, London or Amsterdam, rolling hundreds of designs a year, spotting a fad and getting their version into stores in three months, beating rivals by a month or more.
After each of these fizzled out pundits said Facebook would be the next to fade in the social media fad.
Now a Silicon Valley venture capital firm is promising to cut checks to entrepreneurs interested in jumping on the fad.
Equalities minister Jo Swinson wrote an open letter asking magazines to "shed the fad diets and fitness myths" in their January editions.
The stock's climb "symbolizes the broader market's and institutional investors' appreciation" of organic food as more than a fad, Ms. Ashby said in her office last week after Solera and Annie's employees, along with their children, rang the opening bell at the New York Stock Exchange.
He believes that file-sharing is a "fad" and predicts it will fade in popularity.
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They roll out hundreds of designs a year, spotting a fad and getting their version into stores in three months, beating rivals by a month or more.
So while some are debating whether or not real-time is a fad, I think that the Oscars in fact reinforced that real-time engagement is here to stay.
Since the mid-1990s the strategic rollup has been a corporate fad: Large acquirers buy smaller players in fragmented industries, reaching for critical mass, McDonald's-like uniformity and that beloved state of bliss called synergy.
Since the mid-1990s the strategic roll-up has been a corporate fad: Large acquirers buy smaller players in fragmented industries, reaching for critical mass, McDonald's-like uniformity and that beloved state of bliss called synergy.
These elements have in recent months become an investment fad, some would argue a bubble.
In situations like this the current fad is to fall back on a fail-fast, fail-early culture.
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People who are cleverly switching out their titles from the last hyped fad for the closest one they can find in the new one.
Corporate venturing was a fad as early as the 1960s and again in the early 1980s but petered out both times after early disappointments and market downturns.
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