An example of a strategy is fundamental indexing, which is a method of weighting stocks by fundamental factors such as sales and dividends.

FORBES: No Free Lunch from Alternative Indexes

The practical result of this method is that every month, all of the 12 seasonal factors change, which means that all of the year to date monthly SA data also changes.

FORBES: Why Jack Welch Has A Point About Unemployment Numbers

He convinced Genentech in 1986 to let him do more research on the method, and the company applied to patent the inhaled delivery of growth factors.

FORBES: The Impossible Made Possible