Google is certainly hoping it will do better than Orkut has fared in the U.S. Users being able to import contacts from Facebook would help with that.

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Drag it up to your browser's toolbar and it will search pages like Facebook for songs and videos to import.

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Zoosk has even cleverly piggybacked on Facebook, enabling its users to import their details from the social network to populate their profiles on Zoosk's fast-growing service.

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Kindle Fire lets customers easily import their photos from Facebook and because their photos are securely stored in Amazon Cloud Drive, they never have to worry about losing their favorite pictures.

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