Although NHN Japan's self-developed apps alone will be released at first, NHN Japan has made it clear that it plans to increase the availability of apps developed by external business partners by opening its API and offering developers access to LINE's functions including friends lists, messaging and payment.
From Downing Street to the Massachusetts Institute of Technology to Google, organisations and governments the world over are opening up to better engage with their audiences and customers and tap into external resources to fuel innovation.