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Using external cloud offerings can yield even more pronounced savings.
FORBES: Cloud Industry Rockets Toward $100 Billion; McKinsey Bullish
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But this approach comes with a great deal of trust on the part of the external or public cloud provider.
FORBES: Connect
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As IT budgets continue to face pressure in 2012, enterprises will focus more on leveraging external service providers and cloud computing to save capital expenditure.
FORBES: The Cloud In 2012: Maturing, But With Growing Pains
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Thus the battle between local and on-line storage continues to drive a new generation of enterprise storage for the cloud as well as external local storage for mobile devices.
FORBES: Changing Digital Storage Requirements for Clouds and Mobile Devices
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Evernote acts like an online personal organiser, with users able to save data such as video clips, images, web pages, notes and itineraries in an external storage system commonly known as the cloud.
BBC: Evernote says security has been breached by hackers
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For some, they take the form of external hard drives or a slice of the amorphous cloud.
ENGADGET: Facebook to backup its servers with low-power storage devices at 'Sub-Zero' data center
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These issues, plus the fact that mobile devices are sometimes not able to connect and access content in the cloud, is feeding the already fast growing external storage device market.
FORBES: Changing Digital Storage Requirements for Clouds and Mobile Devices
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Exponential growth in digital information and greater adoption of newer technologies like cloud computing, big data and virtualization have contributed to growth in external storage systems, and EMC will be the biggest beneficiary with its stronghold in SAN and NAS markets as well as continued growth in unified storage.
FORBES: EMC Runs To $37 On Booming External Storage Market
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Network connected external storage devices in the home will act as caches for internet content as local cloud storage plays a more coordinated role with remote clouds.
FORBES: Making Connections at the 2012 CES
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The functionality of saving MP3s to Cloud Drive is the same as if a customer were to save their music to an external hard drive or even iTunes.
FORBES: Mirror Mirror on the Wall. Are Apple and Steve Jobs Really The Most Innovative of All?