PayTag is an extension of a customer's credit card account.

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For example, using the zEnterprise System with the zEnterprise BladeCenter Extension and IBM zEnterprise Unified Resource Manager, a financial services company managing credit card transactions on the mainframe using an IBM blade optimized for analytics can gain insights from the information in seconds.

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An extension of that idea is Local Scout, which aggregates information about nearby restaurants, sights and shops into a quick card.

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