France's President Hollande is turning out to be the key player in exerting pressure on Germany.
This offers designers a way to find out how, at a micro-level, the air is moving over body panels and exerting pressure on them.
What is it that the administration is looking for the business community and corporate executives to do in terms of exerting pressure on Congress for the debt ceiling?
The world community, in the form of the UN, has expressed the opinion that Iraq should disarm and that the threat of military action is an appropriate means for exerting pressure.
Only by exerting pressure will company practices really change.
Mr Clinton never saw his role as a guarantor of a deal - but it was certainly his intention to be an enabler, encouraging compromise and exerting pressure at the same time.
But instead of leaving the parties to talk on their own after the conference ends, as Mr Bush did after Madrid, America must ride herd, providing reassurance and exerting pressure on both sides as required.
The only problem with this reasoning is that right now corporate raider Carl Icahn is exerting pressure on both Navistar and Oshkosh, having bought large blocks of their stock in order to agitate for better shareholder returns.
"All these actions of the Uzbek government in general and the numerous investigations of our company over the last two months, the arrest of our personnel and the absurd accusations from different branches of government - we consider all these actions as exerting pressure on our business in Uzbekistan, " Ms Kuzmenko said.
"We do not approve exerting excessive pressure and implementing unilateral sanctions against Iran, " they said.
But Grameen organises borrowers into groups which guarantee a loan to any member (exerting peer pressure for repayment).
And unfortunately, many other conservatives and libertarians seem to agree with him, exerting significant pressure on the Fed for tighter money.
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Our correspondent in Cairo, Heba Saleh, said Mr Mubarak refused to criticise the US for not exerting more pressure on Israel.
Fulham were the team exerting the pressure and Zamora wanted a penalty when he felt he was hauled down by Kevin Kilbane.
He starts scraping under my sideburns, holding the skin taut, and then shaves down in one stroke, exerting no pressure on the razor.
The United States has however been exerting heavy pressure on Belgrade.
But it was Hull exerting all the pressure as they desperately fought to engineer a vital victory.
Once they have enrolled all those new patients, the HMOs and benefit managers will start exerting more price pressure on the drug companies, forcing them to sell more medicines on the cheap.
With these features, Nokia hopes to appeal to first-time users and compete better with cheap Android smartphones that have been exerting a downward pressure on prices in emerging markets for quite some time.
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Referring to the upcoming conclave, during which the next leader of the Catholic Church will be chosen, Father Lombardi also suggested that the media was exerting "unacceptable pressure to condition the vote of one or other member of the college of cardinals".
To feel pressed to give a present is also to feel oneself passively exerting the equivalent unwelcome pressure upon other people.
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"Bankers are exerting a lot of pressure to block deregulation, " says Miyauchi.
Nonetheless, the episode made clear how much pressure hardliners are exerting on Israel's coalition government, and how marginalised relative doves, such as Mr Peres, feel.
Hence America's urgently expressed concern about the fresh surge of violence in Israel and the occupied territories, and the pressure it is exerting to rescue the all-but collapsed ceasefire.
As bond investors hunting for higher returns revisit the euro-zone periphery, ignoring short-term economic prospects, the pressure they were previously exerting to enact structural reforms eases.
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