The right actions may require workflow or process orchestration, whether manual or via software engines, to control the flow of work and to trigger the execution of human (or automated activities) at the right time.
As you know, all managers would rather have complete control over client commissions for a variety of reasons including best execution concerns and soft dollar opportunities.
We are aligning budget control to investment decisions, and Council leaders are accountable for the execution within their respective functions, and across the company.
The result of moving email marketing in-house is more control of security standards, less risk of malicious targeting by hackers and access to more data for email execution.