Because technology is everything in the battle for control of consumers' wallets.
The public is captivated by the vision of being able to control everything in their homes and offices, from temperature, lighting and security to using devices to brew cups of coffee, program entertainment, check health records, and conduct a myriad of other tasks.
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Essentially, you want to anticipate everything that might happen, and everything that's in your control to make happen.
The PC itself is likely to become the central brain of a networked home, a miniature server in control of everything from your evening's entertainment to the air conditioning.
It didn't matter that I had planned that moment for the past four years, it didn't matter that I had done everything in my power to try and control the situation.
Among the targeted infrastructure was everything from systems that control traffic lights in large cities to nuclear plants, water treatment plants , large manufacturers, defense contractors and high tech companies.
Fuel costs will control just about everything that happens in the airline industry this year, says Raymond James transportation--air analyst James Parker, the 10th best analyst among all analysts.
It is everything in the electric utility business, where regulators essentially control company revenues and profit.
Assure everyone that the delays are necessary to ensure quality control and that you are doing everything in your power to expedite the process.
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Everything save for the screen and the in-car control mechanisms are already provided in most of today's flagship phones: internet access, NFC, Bluetooth, multitasking capabilities, hundreds of thousands of applications and operating systems that are all too happy to interface with in-car GUIs.
If needed, staff in a control centre can see and hear everything the field engineer is seeing and hearing via the camera and microphone mounted on the robot arm.
But this sort of thing always precedes big energy deals in Russia, and the way the AAR Group of Russian shareholders in TNK-BP sees it, everything is under control.
However, the beloved Yankee icon and former captain has taken everything in stride and focused solely on the matters that he can control.
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There is active 3D television with goggles and loaner blu-ray discs, surround sound, multiple wireless tablets that control everything from lights to curtains to room service menus - in seven languages, internet radio with thousands of choices, free international phone calls, the list goes on and on.
In the end he lost pretty near everything: his football team, the control of his trucking business, his Rolls-Royce, a model that matched that of his fourth wife.
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The system is there to give Houston a direct communication link to the station in the early stages of construction (otherwise, everything must funnel through Mission Control outside Moscow).
That keeps the family in control, but gives it what could be an important ally, if everything works out.
Not surprisingly, given the chaos in their home, she seems constantly overwhelmed and compensates by trying to control everything she can.
In a brash move, Tillman produced a chart that gave him control over everything but finance and operations--and received just that.
At the top, the computer makers control everything, managing customer relationships and farming out orders to their software subsidiaries in the second layer.
These have nothing to do with the weather and everything to do with the Mafia, which, say magistrates in Palermo, has almost complete control of the island's economy.
President Obama, in a video response to a 400, 000 signature petition calling for gun control, says "we hear you", adding he will do everything in his power to ban assault rifles.
Most of this has now gone, leaving the way open for centralising federal governments in Canberra, aided by the growth of a national market in everything from advertising to Vegemite, to erode the powers of the states and their control of public money.
In a business where profit margins are seldom thicker than wood shavings, cost control is everything.
In its explanation on data use, the company makes it clear that you can control the audience for everything you post on the service, each time you post.
Once VoiceOver is turned on in the settings of an iPad, iPhone or iPod Touch, the gestures to control Flipboard change and everything on a page is read out aloud.
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