She pointed out that the event was also related to Article 25 A of the Constitution of Pakistan on Rights to Free and Compulsory Education for all children, girls and boys of age 5 to 16 years.
Even scarier, a New York Times article reports that in a similar event in Iceland almost 200 years ago, the volcano continued erupting for almost two years.
Lloyd marketed the event using the Meetup social network employing a technique I write about in Ten Myths About Using Social Networking for Business before I wrote the article, and I marketed the event through my email list and other digital assets.
Admittedly, the contributor of the article that appeared in OPM was not in attendance of the event and used an invite with "exaggerated" explanations of the gathering to write from literally.