Lately, however, with Oprah Winfrey embarking on a major endorsement campaign for Obama, ePoll and Forbes.com decided to use the survey to match celebrities and candidates.

FORBES: Magazine Article

The polling that led to the data was conducted by California-based ePoll Market Research, which each month polls a nationwide sample of voting-age men and women.

FORBES: Matching Candidates With Celebrities

Each week for more than a decade, ePoll has conducted nationwide surveys about the attributes of a host of celebrities and potential endorsers for marketers and advertisers.

FORBES: Magazine Article