Then there were the 3D printers making a big showing compared to the year prior, in which MakerBot unveiled the only high-profile entry in the space.

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The profile has been designed to accommodate the on-entry assessment of children between the ages of three and five.

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Brotherhood Of Man singer Sheridan, who also wrote the winning entry Save All Your Kisses For Me, said Humperdinck's profile would give the UK a boost.

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Novartis' entry, Galvus, "has a fantastic side-effect profile, much better than other diabetes drugs at this point in development, " says Vasella, who thinks that the class could supplant older drugs.

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Today the focus is on the use of profile pictures, the photograph on the front page of every Facebook entry.

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"The notebook market is growing for at least the next two to three years, and with the entry of new mobile Internet devices, the market can easily double in size, changing the profile of the industry dramatically, " President Gianfranco Lanci of Acer said in a Reuters interview.

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