The government-owned company announced in newspaper advertisements that Enterprise cross-border rail tickets will cost 10% more, while coach journeys are set to go up by 13%.
But Neuharth made constant promotional appearances and met with company executives around the country to pitch the newspaper, and it developed into a profitable enterprise.
Fayette said he agreed to talk to the newspaper for the Irene story because of some of the critical media coverage, including an Enterprise editorial, DOT received that summer over the repaving of state Route 86 between Saranac Lake and Lake Placid.