Earlier this year along with my colleague Nick Vitalari (Director of Enterprise Research at Moxie Insight) I started to look at softer cultural measures of innovation that might reflect this downstream trend.
The purpose of this survey is to build more awareness of the on-the-ground realities of Chinese enterprises in the United States, and to provide insight on what it takes for a Chinese enterprise to succeed in the United States.
Taking a closer look at them will provide some insight into what is really going on in the enterprise, and perhaps will be of use to the people pitching Horowitz.