Once trust has been earned, an audience will be open and receptive to a wider range of engagement opportunities, including commerce and brand awareness.

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Keeping track of accounts, engagement points and interactions demand a range of social media management software.

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And they look to us to do that, which is why we have had -- in parallel and as part of our overall Asia strategy -- a deep engagement strategy with the Chinese to manage a range of issues.

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Nobody would deny that retailing has gotten tougher in the past few years, but equally so, brands have learned that if they can create some degree of emotional engagement (in additional to the rational stuff like merchandise range, fair pricing strategies, and customer service), they are bound to see positive behavior toward the brand.

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U.S. Attorneys throughout the country, who historically have engaged with communities on a range of public safety issues, are coordinating these Federal engagement efforts at the local level, with support from other departments and agencies, such as the Department of Homeland Security, the Department of Health and Human Services, and the Department of Education.

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In one night engagement, the Houthis are said to have tied torches to a dozen goats and herded them into range of a Yemeni army platoon.

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The main activities being taken forward as part of the 2009 programme include a range of new partnerships with three specific groups who are thought to be under-represented in parliamentary engagement: disabled people, people from ethnic minority backgrounds and hard-to-reach young people.

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Routine employment data, which underpins economic optimism or pessimism, is unlikely to reflect the full range of opportunity that the economy is creating as we move away from jobs as a primary form of engagement with work.

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