One thing left for him to do: fix the high-end disk drive business, where the company used to think it was going to make all of its money.

FORBES: Serendigity

The money will be made at the high end: huge disk drives and other storage devices for the servers that sit at the hubs of networks.

FORBES: Serendigity

The increasing demand for HD content for media consumption and rich formats such as HD DVD and Blu-Ray drives the demand for high capacity disk drives solutions in the end-user market.

FORBES: Seagate's Growth Rides These Storage Business Trends

In the book, Christensen describes how innovations on the low-end of established markets, from discount retail to disk drives, have made dramatic gains in marketshare.

FORBES: How CloudFlare's Free DDoS-Protection Service Is Disrupting the Multibillion Dollar Computer Security and Content Delivery Markets

At the end of the season, he discovered that he had a herniated disk.

NEWYORKER: Offensive Play

So if an organization decided to buy even more disk space to try and increase their performance, they actually end up over-purchasing and under-utilizing all of their storage capacity for miniscule gains.

FORBES: Rebuttal: Yes, Solid-State Drives Will Replace Many Hard Drives