The number one reason consumers will subscribe for email updates is to get special offers and promotional codes.

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Either service will allow you to add a form where people can subscribe to your email list.

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BBC: Email News

Go to the blog itself to subscribe via RSS or email.

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Customers purchasing a subscription through the App Store will be given the option of providing the publisher with their name, email address and zip code when they subscribe.

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My Linked-in requests grow daily, my Facebook friends ask me to subscribe to their events, my email in box is awash in newsletters, conferences, and offers.

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Cold emailing me simply because I subscribe to business magazines or because my email address shows up on conference registration lists is a bad idea.

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Simply drag and drop music to your Spotify friends, or share with them via Facebook, Twitter, email and SMS. See your friends' top tracks, artists and playlists via their Spotify profiles, subscribe to their playlists and drop tracks into their Spotify inbox.

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