Anyone else have an opinion on this ad?

FORBES: Nike Hits It Out Of Bounds With New Tiger Ad

Mr Williamson's middle way can be seen, if nothing else, as an attempt to replace this ad hoc non-system with something less muddled.

ECONOMIST: Off target

If the ad had featured him doing anything else besides the one to which his obesity is an obvious barrier, it would have not only made no sense, it would actually have been offensive.

FORBES: 'Obese Kid Running' Nike Ad Is Genius: Why The Critics Have It Wrong

"You've just seen the ad, you bought the product, nothing else has to be proved, " says Michael Greve, a fellow at the American Enterprise Institute and author of Harm-Less Lawsuits?

FORBES: Plaintiffs' Paradise

We're looking at what else is there that would really add a large number of eyeballs and a great ad inventory base to your existing business.

NPR: CBS to Acquire Tech News Provider CNET

With continued downward pressure on ad rates, the most desperate news executives are on the hunt for someone else to charge.

FORBES: Inside Forbes: Where's the News Business Headed in 2013? Follow the Price of Pixels

They are sick of ad-supported business models that require them to put the interests of advertisers above all else.

FORBES: Twitter Inspires A Developer's Revolt