In other words, people are willing to spend big money on electronics that provide them with a fun (even gimmicky) way to stay in shape.

FORBES: Google to Overtake Apple in 2016

For the first quarter-century of the microprocessor's life, most integrated-circuit packages were fairly predictable hunks of ceramics, bought largely from one of four Japanese firms: Kyocera (its name is a combination of the words Kyoto and ceramics), NGK Spark Plug, Shinko Electronic Industries and Sumitomo Metal Electronics Devices.

FORBES: It's all in the packaging

For the first quarter-century of the microprocessor's life, most integrated-circuit packages were fairly predictable hunks of ceramics, largely bought from one of four Japanese firms: Kyocera (its name is a combination of the words Kyoto and ceramics), NGK Spark Plug, Shinko Electronic Industries and Sumitomo Metal Electronics Devices.

FORBES: It's all in the packaging