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"This is a perfect addition to New York City's mobile vendors, " said Lev Ekster, Cupcake Stop's founder.
CNN: Cupcake truck hits New York
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On one of many law school study breaks at a downtown bakery, Ekster found inspiration for his next project.
CNN: Cupcake truck hits New York
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Ekster was a student six months ago, spending long hours at the New York Law School library in preparation for a legal career.
CNN: Cupcake truck hits New York
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Ekster said the long lines outside the West Village's Magnolia Bakery drove home the fact that cupcakes are in high demand in New York.
CNN: Cupcake truck hits New York
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As an undergraduate at Ithaca College, Ekster started a party promotion company to boost campus social life, hiring classmates to be DJs, promoters and bouncers.
CNN: Cupcake truck hits New York