But these pioneers also saw strong financial rewards from embracing social technologies: Cost reduction, operational efficiency, faster innovation through co-creation, and increased customer satisfaction.

FORBES: Real Examples of Social Business ROI"

All of this implies that power consumption has moderately increased, server count slightly greater than power consumption, and user count much faster thus implying data center efficiency has improved in power consumption per server and enormously improved in users per server.

FORBES: Connect

As a result of this efficiency, high-priority complaints were addressed faster, resources were strategically deployed, and the rate for vacating illegal conversions jumped from 13 percent to 70 percent with no increase in the operating budget.

WHITEHOUSE: Efficiency through Strategic Data Analysis

The efficiency of HEVC will also enable additional services including faster IP downloads and the provisioning of VoD services over wireless networks.

ENGADGET: Broadcom's new ARM-based chip boosts Ultra HD TV into living rooms of the future

While the easy answer focuses on cost savings and higher efficiency, the most important explanation is grounded squarely in our need to exploit information faster than our adversaries.

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