By that time, Benevento had amassed a small army of keyboards, circuit-bending toys and piano effects.

NPR: Marco Benevento: Jazz Not Jazz

From a pre-race downpour of rain on the Interlagos circuit in Sao Paulo, to the early exit of veteran David Coulthard and the effects of a drying track -- this race had it all.

CNN: Extraordinary F1: the final race in pictures

The circuit breakers successfully prevented a serious problem from growing into another flash crash, but their effects on the markets are very disruptive.

FORBES: After the Knight Capital Catastrophe, Throttle the Traders, Not the Markets

While that circuit will be incredibly important in the future, building you name and brand can have amazing effects.

FORBES: Pro Gaming Expert Marcus "djWHEAT" Graham Believes TwitchTV iPhone App Will Further Expand eSports