But Nissen argues that the fact that there's so little evidence about the effectiveness of Zetia is a reason to be more skeptical when it comes to safety.

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But there is a metric that reveals a little more about the effectiveness of the stimulus.

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The idea is to create more credibility, user focus, personalization, and effectiveness in the recruitment process.

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Even more, however, Buzz is about increasing the strength and effectiveness of other Google products, by adding what it gets from observing and organizing this social knowledge.

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It is similar to the PUE rating (Power Use Effectiveness) developed by The Green Grid a few years ago, but it arguably is more targeted toward measuring power consumption and actual operations.

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This mundane comparison is but a tiny reflection of the far more momentous policy agenda and management effectiveness of Indiana Gov. Mitch Daniels.

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We know increasingly more about why this is, thanks to an increasing amount of research on advertising effectiveness.

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The one devoted to the Russian revolution, short enough to whet the appetite for more, is amongst the strongest, both in its choice of extracts, and in the effectiveness and immediacy of its poetry by the likes of Alexander Blok and Anna Akhmatova.

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Earlier Mr Cameron said the drive for more women in top business roles "is not simply about equal opportunity, it's about effectiveness".

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