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They were tested in an underground car park and in London's Hyde Park, where they were propped up against trees to determine the most effective background colours and reading distances.
BBC: The road sign as design classic
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The Department for Education maintains that international evidence demonstrates that phonics is the most effective way of teaching early reading.
BBC: Teachers reject 'pointless' new phonics check
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For example, school programs that reward students with money, prizes, or privileges for academic accomplishments or effort are more effective if they reward students for mastering a certain skill, such as reading a book or solving a problem.
FORBES: Motivation Matters: 40% Of High School Students Chronically Disengaged From School
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In order to promote effective learning, ALTA gives every learner individual attention and uses a variety of real-life reading materials, including simplified newspaper articles, information leaflets on health and disaster preparedness, and food and medicine labels.
UNESCO: Adult Literacy Tutors Association (ALTA)
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It is quite effective in creating Science and Technology awareness, helps to foster creativity and integrate the study of science with reading, writing, music, art and the performing arts.
UNESCO: World Science Day
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It is pretty effective for keeping track of items such as your wallet, bag, laptop case, and even perhaps your reading glasses.
FORBES: Uh Oh: I Lost My iPhone 5. Now What?