But he tells me that EE is offering the best 4G tariffs available anywhere in the world.
Currently EE is the the only UK operator that can run 4G services over those parts of the radio spectrum.
At the moment only mobile operator EE is able to offer customers the 4G service, which provides faster mobile internet connections.
This auction, which EE is taking part in, is to determine how the newly-available spectrums will shared out - with operators hoping to be get large parts in order to offer greater capacity, and therefore gain more potential customers.
Emerging Europe (EE) is by far the most exposed region, but others would not be immune.
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Launched this week, Everything Everywhere, shortened to EE, is the first 4G network in the United Kingdom.
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The aim of our new superfast EE brand is to make businesses' digital lives easier and ultimately more profitable through technology.
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The UK's fourth biggest network - Three - is set to take over part of EE's 4G spectrum, but is not due to do so until September 2013.
"Although EE's 4G service is much faster than any network currently available in the UK, our testing shows that 4G connections are not consistent even within a nominated area, " he said.
Rates are very low right now, but there is an interesting facet to EE bonds: the Treasury guarantees the bond will double in value if held to maturity, which is 20 years.
Outside of the infrastructure issues, first mover advantage will allow EE to gather a lot of media coverage as 4G is explained, and the mental associations built up between 4G and EE will be substantial.
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The news comes as it was confirmed the only 4G network on which the new iPhone 5 will work is that of rival EE.
British starlet Juno Temple, who most recently starred opposite Matthew McConaughey in "Killer Joe, " won the EE Rising Star Award, which is decided by the public.
Further to the 50 towns and cities 4GEE is already live in now, EE has also committed to switching on at least 30 more by June, bringing the total to 80 towns and cities by the summer.
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Mobile operator EE, formerly Orange and T-Mobile, is already offering 4G services.
Below is a long-term dividend history chart for EE, which Dividend Channel stressed as being of key importance.
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Three is also set to take ownership of some of EE's existing 4G-spectrum, but will not do so until September 2013.
Mr Van Ee laments that the town he arrived in some 20 years ago is now the fastest growing urban area in the country.
Mr Swantee points out that his firm is also launching a whole range of 4G services, including EE Film, which will offer a wide range of top movies to download and stream.
The EE 4G network currently covers 45% of the UK population, and is forecast to increase to more than 55% by summer, as the network grows to cover more than 65 towns and cities as well as much of the suburban and rural areas that surround them.
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The same is happening with 4G, but with the added commercial pressure of EE.
The firm is the 25th mobile virtual network operator (MVNO) signed by EE.
"It is our aim to offer consumers the most comprehensive range of 4G EE price plans, " said Pippa Dunn, chief marketing officer at EE.
For me that means an overnight trip from Edinburgh to London is going to use up a month of data on the lowest EE tier in three days of work.
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So Ed Richards is pleased that along with the four existing operators - Vodafone, O2, EE and Three - the winners include a new player, Niche.
The current yield is 5.92%, a significantly higher rate than that paid on the popular EE series and juicier than interest currently earned on publicly traded Treasury debt.
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