Mark Burnett produced the wildly popular reality television series Survivor, as well as The Apprentice, Eco-Challenge and Rock Star.

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In the Raid Gauloises (see box, p. 478) and the Eco-Challenge, at least one team member must be a woman.

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"The more you know your teammates, the less likely you are to take comments made in the midst of sleep deprivation personally, " says Sara Ballantyne, 38, a professional mountain-bike racer who helped lead Team Vail to victory in last year's Eco-Challenge in Morocco.

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For Big Easy Blends, who created their line of Cordina ready-to-go frozen drinks in eco-friendly pouches, their biggest challenge eventually became their biggest advantage.

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