As a survival measure, the city's Express and Echo went weekly in September, following its sister paper in Torbay, after circulation dipped to 16.586.

BBC: Tale of regional papers: Plymouth titles 'stay daily'

The article makes a larger point, however, one that many marketers would echo as they reflect on the dollars spent following purely demographic lines.

FORBES: Emotion Is Always In Fashion

From initial shock and anger, the Venezuelan press is beginning to echo a more reflective mood developing in the country following last week's landslides.

BBC: Venezuelans 'more united than ever'