By 1997 the two camps were stumping for the new value gospel, based on price-per-eyeball, price-per-click, price-per-lifetime-customer-revenue, and EBE (earnings before expenses).

FORBES: Slaughter Of Innocents

It was a sign of the times that nobody knew whether EBE was an inside joke or was actually serious.

FORBES: Slaughter Of Innocents

Ballooning losses were easily explained away by the investment bankers as the new "EBE (earnings before expenses) Model" of valuation, which buy-side analysts on the road show swallowed like ice cream.

FORBES: Digital Rules