Throw in plucky Louisville and the Big East will be taking over the Big Easy this weekend.

NPR: Notre Dame And UConn Headline Women's Final Four

How they can be sure that a deal that is elusive at the weekend can be delivered early next week is not easy to understand.

BBC: Deadlock in the eurozone

"It is going to be a really busy weekend and we want to try and make it as easy as we can for everyone to enjoy, " she added.

BBC: Rally chaos fear on Ikea day

In addition, the PowerShot A1400 digital camera is powered by two AA batteries, allowing for easy replacement whether you are away on an overseas vacation or spending the weekend camping.

ENGADGET: Canon PowerShot A2600 and A1400 offer modest feature bumps, little incentive to upgrade

Creating a platform conducive to engagement is not an easy task for brands who hope to be involved with NBA All-Star Weekend, especially because the NBA does what it can to shield its sponsors from ambush marketing tactics.

FORBES: NBA All-Star Weekend Welcomes Variety Of Events (Plus Brands)

They push the boundaries of everything and that'll be done on the weekend so we are definitely not writing them off and we're definitely not thinking this is an easy game.

BBC: Gough predicts Tigers 'slug-fest'