Creating an if-then plan is an easy and effective way to deal with temptations.

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Launching in the coming weeks, the Roku Streaming Stick is an easy and cost-effective way for consumer electronics manufacturers to add the proven Roku streaming platform to a device that features Mobile High-Definition Link (MHL).

ENGADGET: Roku Streaming Stick ready devices will come from Insignia, Mitsubishi, Onkyo, Oppo and others

In 2012 using direct mail is easy, cheap and, if done the right way, amazingly effective.

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