To bring in a fresh face (and an American accent), BP appointed Bob Dudley, a former head of its troubled Russian joint venture, to lead the campaign to tackle the spill.
"Clearly that is not an optimal customer service experience, " says Alex Dudley, a Time Warner Cable spokesman.
What these towns fear most is the fate that befell Dudley, a Midlands town, whose centre was reduced instantly to near-derelict status when a big mall opened nearby.
This is too bad, because what the gathered suits at CERAweek would really like to hear from Dudley is a litany of reasons to believe that BP is back, solid, secure, safe.
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TNK-BP's chief executive, Bob Dudley, a former employee of BP, has since tried to rein in employees close to AAR, but has not been able to because of the divisions at the top.
The restructuring moves mark the "first and most urgent steps" in a plan to rebuild trust in BP, Mr. Dudley said in a written statement.
Even more illustrative of the stand-off between BP and the billionaires: After a 2008 police raid on the offices belonging to BP and TNK-BP, BP CEO Bob Dudley was denied a new visa.
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Like many other areas, they have had an enterprise zone before - in Dudley, just a few miles down the road.
Company attorney Jay Dudley thumbs through a thick brochure of financial documents that he says have already been turned over to the city.
Dudley spoke only a little bit about the Deepwater Horizon issue.
FORBES: BP's Bob Dudley Dodges Trial Specifics In Speech To Oil Industry Faithful
Campaigners had put forward a plan to save the Dudley Hippodrome by turning it into a community theatre.
How is it Dudley Do Right guys - I used to watch that cartoon growing up - how it is a company of Dudley Do Rights can make it to New Orleans from Vancouver, and they had horses too, how can they make it to New Orleans before the federal government?
"I can confirm that we are in early discussions with Dudley zoological gardens about a potential project on the former Hippodrome site, " he added.
Mr. Dudley, who looks a bit like the actor Michael Moriarty, without the hangdog foreboding, has made good use in his career of a thick skin.
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The view of Dudley Top Church appears a number of times and a sketch of Castle Mill Basin looking towards Tipton is of particular significance, the museum said.
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The West Midlands was hit by an earthquake in 2002 in the Dudley area that reached a magnitude of 5.0 and one measuring 4.3 hit Folkestone in Kent last year.
Image is everything, and the image that BP needs to present is one of a heroic Dudley Do-Right arriving on the scene to rescue Nell from the clutches of Snidely Whiplash.
By a curious twist of fate, Dudley already has an association with Tottenham as his father is a Spurs supporter.
Mr. Dudley delivers all this without a trace of angst or anger.
WSJ: The Weekend Interview with Bob Dudley: Three Years After the Spill, BP Gets Bullish
The eBay bid has only bought Dudley's support for a season, but he is already making plans for next year in case Cardiff City don't return to being the club he used to support.
On 17 July, 21 arrests were made during a police operation at an EDL protest in Dudley - 17 for violent disorder, two for affray, one for a public order offence and one for possession of an offensive weapon.
Mr Dudley being an American is in a strong position to get that message .
BP's chief executive Bob Dudley said the hostage incident was a "distressing and horrific time".
Susan Dudley, an economist who became a top official at the Mercatus Center, criticized the proposed rule.
Mr Henry described the news as "bostin", adding that he held "a special place for Dudley in my heart".
No matter that Dudley has been with BP for a decade, having come over in the 1998 acquisition of Amoco.
The Friends of Dudley Hippodrome originally sent the council a business plan in September but the authority asked it for more detail.
So, Dudley sought an everyday example of a price that is falling.
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