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Online, there are now networks, exchanges, DSPs, and many others sitting between advertiser and publisher.
FORBES: Online Advertisers Take Comfort: Simplification is Happening!
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Better yet, total revenues from DSPs are expected to grow along with unit sales.
FORBES: Beyond the sunset
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Embedded Processing products, which were responsible for 14% of 2009 revenues, consist of digital signal processors (DSPs) and microcontrollers.
FORBES: Buying Tech: Texas Instruments
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It may even spur some DSPs to cozy up closer to ad agencies.
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These compute engines are CPUs, GPUs, APUs, DSPs and FPGAs from AMD, Applied Micro, Calxeda, Intel and Texas Instruments.
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DSPs utilize mathematical computations to process or enhance digital data almost instantaneously.
FORBES: Buying Tech: Texas Instruments
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In the quarter ended June 30, revenue from DSPs grew 25% and accounted for more than half of all of TI's semiconductor revenue.
FORBES: Beyond the sunset
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Demand Side Platforms (DSPs) like DataXu came along to help advertisers make sense of multiple real time bidding opportunities in new ad exchanges.
FORBES: Ditching the TV Ad and Taking the Google Road to Brand Promotion
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The production model is a polished-looking assemblage of aluminum and judiciously placed titanium and carbon fiber, along with sensors, motors, joints, off-the-shelf DSPs and custom circuitry and software.
ENGADGET
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While aggregators can push content to a large number of digital service providers (DSPs), only relatively few may be able to actually sell the label's recordings, and the label may actually be able to deliver its content to these DSPs itself.
CNN: Distributing music independently online