He's also appealing to many fans because he seems to be just like them--the guy next door who just happens to double as the best driver on the Nascar circuit.

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No one there had any inkling of the desperate scene unfolding just beyond Kiss' black, sound-proof double doors, said taxi driver Edson Schifelbain, who was in his car, waiting for passengers.

NPR: No Alarm, Only 1 Exit In Brazil Nightclub Fire

However, our focus is on medical care ratio, which was the main driver of a surprising double-digit jump in operating earnings, in Q3 2012.

FORBES: UnitedHealth Earnings Preview: What We Are Watching

"They need to rethink these double-file restarts for open-wheel cars, " Penske Racing driver Will Power said.

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His co-driver, Tracy, is a Guinness Book of World Record holder for completing the Hot Wheels Double Loop Dare at the 2012 X Games.

FORBES: Connect