The challenge is building as much influence as possible over what people are saying about you, a concern that has U.S. companies now putting a third of their online budgets into their own sites, double what they spend on search-engine marketing, says ad-spending research group Outsell.

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However, advances have been made in the use of green addressing techniques that solve the confirmation delay problem by utilizing special-purpose bitcoin addresses from parties trusted not to double spend.

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If they then spend some of that drive time at the drive-though window, that's a double whammy.

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Here's the double whammy: Beginning with the 2001-02 season, players will be slapped with a penalty tax if the owners spend more than 55% of the NBA's revenues on player salaries.

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