The call got transferred around, employees turned to the web site doing an inventory search.

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In the next 12 months we are going to see the same breakout moment when everyone has to have a big data strategy, doing an inventory of what data do we have, what data we should be collecting and we are not, and how we could use it.

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So what we're doing now is we're taking inventory of all the vessels that have presented themselves to determine which ones can go out in deep water -- they've got radio, they've got full equipment, they can actually lay out boom, they can engage in skimming -- which ones aren't able to do that, and that process is going to be coordinated.

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Now, retailers complain that the secrecy prevents them from doing advance advertising to hype sales and clear out inventory.

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When rifling through your inventory, picking a lock, or doing any other small time-consuming task, you basically lose temporary control over your character.

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The newspapers decide what inventory they want to have available, at least at the outset they're only doing ad sizes up to a quarter of page.

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