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It was to help launch a campaign which encourages people to do more sport.
BBC: 'Work hard' says Paralympian
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The Youth Sport Trust said schools needed to do more to address issues such as girls feeling body conscious or lacking confidence in their abilities.
BBC: Health
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They intentionally include women, for example, in broadcasting a sport they do not play in order to bring more women into its viewership (and I hope because it is the right thing to do).
FORBES: How Hank Williams Jr. Hurt ESPN And The Business of Football
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Several months ago, Murray says the panel ruled that the altitude tent violated the spirit of sport, because it required the athlete to do nothing more than enter the tent and sit or lie down.
NPR: Anti-Doping Agency Reviews Low-Oxygen Tents
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More than 100, 000 people have already signed up to do the mile on Sport Relief Saturday, July 15.
BBC: SPORT | TV/Radio Schedule | Sport Relief | Last chance to sign up for Sport Relief
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Keyes and Bicycling magazine editor Peter Flax say disappearing marketing money has more do with the fact that some sponsors don't want to be associated with a sport that has been so prominently linked to cheating.
CNN: January 19, 2013 -- Updated 0121 GMT (0921 HKT)
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And in this case, the hybrid model has nothing to do with overhead cams and internal-combustion horsepower but everything to do with using IT-driven insights to get NASCAR fans to buy more tickets and engage more actively with the sport.
FORBES: Can CIO Turbocharge NASCAR Revenue?
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As sport becomes more and more professional, it is clear that even in disabled sport winning means everything to some and they will do whatever it takes to be the best.
BBC: SPORT | Other Sport | Paralympics | Athens advances Paralympics
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Team owners would take an equity stake in the sanctioning body, share more of the national broadcast and sponsorship revenue and could borrow, as football and baseball team owners do, against that stake to invest in the drivers and technology that can make their teams better and the sport more exciting.
FORBES: Magazine Article