They feature footage of the company's massive distribution centers and 53-foot rigs to tell the story of how Wal-Mart gets goods to customers at low prices.

WSJ: Wal-Mart Ad Campaign Touts 'American Success Story'

Sony's commitment to bring 4K content to the home does not stop there, as launching this Summer will be the first 4K Ultra HD Video distribution service in the U.S. Consumers will be able to enjoy native 4K content such as feature length movies from Sony Pictures as well as other productions with stunning picture and sound.

ENGADGET: Sony launches the Bravia KDL-W900A LED connected 3DTV at CES