Varsano uses the custom-built display to filter, sort and display the aircraft that are on the market based on interactive input from the potential customer.

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Crucially, drivers will be able to filter the AR display to eliminate all advertising, which would mean, some day, that Americans could take long drives without being subjected to any commercial messaging.

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Stunning customized HD display with in-plane switching, Advanced True Wide polarizing filter and customized laminated touch sensor for 25% less glare with rich color and deep contrast from any viewing angle.

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Last May, Plastic Logic demonstrated a paper-like flexible screen capable of playing video in colour, which is achieved by placing a filter on top of the original black-and-white display.

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