That should push Disney release Toy Story 3 out of the No. 1 spot, which it has held since opening on June 18.

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Disney set a box office record with Toy Story 3, which became the highest grossing animated movie ever.

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In 2009 Disney re-released the first two Toy Story films in 3-D .

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With award season just around the corner, Disney has unveiled an aggressive campaign to earn Toy Story 3 a nomination in the Best Picture category instead of just in the Best Animated Feature category.

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Drawing on technology developed for Toy Story 3: The Video Game, Disney Infinity offers a modular approach to movie tie-in games that will enable new chapters and franchises to be added as required.

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During the past five years, Disney has added more than 20 attractions, including Little Mermaid and Toy Story rides, upgraded hotels and new shops.

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With recent reports not giving much sway to the inclusion of a physical toy line in the offering I was expecting an up-scaled version of Toy Story: The Video Game spread thin over multiple Disney brands.

FORBES: Connect